Earth Hour 2010
Join us for Earth Hour 2010, by turning off your lights for one hour.
Saturday 27th March 8.30pm
Greening The Screen Launches Regional Green Guides
Immediately following Film New Zealand’s successful re-launch of the Greening the Screen website, Film New Zealand releases the highly practical Production Service and Resource Guides for the Auckland, Rotorua, Taranaki, Wellington, Canterbury and Dunedin regions.
Film New Zealand CEO, Judith McCann applauded the joint Queenstown Lakes District Council and Film Queenstown Zero Waste project developed in 2008 and felt that Film New Zealand could further support regional sustainability and environmental initiatives with the production of these Green Guides for key screen production areas in New Zealand.
“The guides are intended to provide helpful information on services and resources that can assist production companies reduce their environmental impact” she commented.
Film New Zealand engaged consultant Emma McConachy from sustainability consulting firm Green Fox, to work on the guides. Design company Station Creative donated the front cover artwork.
“Greening the Screen not only gives you practical advice on how to reduce, reuse and recycle, it can now help you find where to do this as well,” said Film New Zealand Projects Coordinator Sandra Clark.
Greening the Screen re-launches position on future industry sustainability
Film New Zealand has just re-launched the Greening the Screen website.
Four years after its initial launch at the SPADA conference in 2005, the re-launch presents a totally up-to-date resource for screen production companies wanting to think and act smarter on ‘green’ issues.
Film New Zealand CEO, Judith McCann said that Film New Zealand decided late last year that there was more it could do to address the long-term sustainability of New Zealand’s screen production industry.
“Taking a fresh look at the Greening the Screen website to make it even more relevant for today is just the first step in our plan to make the long-term sustainability of our industry a key priority,” she commented.
Greening the Screen is owned by the Ministry for the Environment and now licensed to Film New Zealand. Film New Zealand engaged consultant Emma McConachy from sustainability consulting firm Green Fox, to work on revising the content of the website. Oktobor undertook technical enhancement to the website under a shared sponsorship arrangement with Film New Zealand. The result of this collaboration is a superb up-to-date environmental toolkit.
“Greening the Screen now presents environmentally responsible principles that reflect international industry best practices and can be implemented by any screen production company regardless of size,” said Film New Zealand Projects Coordinator Sandra Clark.
“Recognising the constraints faced by the industry, we’ve created a practical, workable toolkit to help screen production companies work more effectively on environmental improvements on, off or behind the screen.”
She points out that New Zealand’s screen production industry has been regarded as a leader in environmental sustainability largely due to its well-marketed ‘clean green’ image and projects like Greening the Screen, but that its competitive advantage in this field had diminished.
“There are now many other international film offices presenting outstanding environmental initiatives and using an environmental leadership stance to huge advantage. New Zealand has lost ground in recent years and it’s time to act now and reassert our position.”
Is Your Screen Green
Meg Argyriou argues why a 'Green' message is no longer enough for the screen industry.
Published in July 2009 ENCORE magazine, Australia. www.encoremagazine.com.au
Click below to download the full story.
Encore July09 (PDF 3.2MB)
Film New Zealand Greens The Screens
Film New Zealand, the national film office, has taken over responsibility for updating and relaunching the Greening The Screen website and environmental toolkit.
Revising the website begins today- please keep checking back for the latest updates and information.
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